Shannon: If you are running multiple dental practices and you may be running into a few growth barriers, you’re in the right place today. Kelsey and I are going to break down a few of these practices, these groups that we helped with some of these barriers—from...
Let’s be honest for a second. You already know you should be doing social media. Everyone keeps saying it. Your competitors are posting. Patients are scrolling. And yet … it still feels overwhelming, especially when you’re unsure how to reach the right target audience...
By Shannon Mackey, CEO of WEO Marketly Why your brand shouldn’t depend on just one doctor Most dentists start their dental practice with one doctor as the face of the brand. Patients connect with that doctor, and the entire brand identity grows around their name and...
Explore how SEO and social media marketing work together in 2025 to increase online visibility, generate traffic, and help dental practices attract high-value patients. The evolution of digital marketing strategy for dental practices Digital marketing has rapidly...
Trying to sound perfect on camera? Here’s why that’s hurting your video (and what to do instead) So … you’ve got a video shoot coming up. You’re probably asking yourself: “How do I prepare for a video shoot without sounding like a robot?” Maybe your script...
Why do some practices attract all the right patients while others struggle to stay visible? What makes a patient choose your office when they could pick an in-network provider and pay less? The truth is, fee-for-service dental practice marketing isn’t just about...
Shannon: I’m super excited about this show today because it is something I end up talking to a lot of doctors about. And it’s not about marketing at all! (laughter) Weirdly enough, but it’s something that we have absolutely smashed in 2024. We made...
Shannon: We’re going to talk about something super fun today, Mel, my creative director. All right, guys, this is going to be short and sweet but super powerful. Punch, punch, punchy. It is about patient retention and referrals, referral marketing, and internal...
I’m about to share a freakin innovative content system that can add millions to your production, consistently fill your calendar with high-paying patients, and only requires one day of filming a year. This proven dental marketing strategy boosts your authority, builds...
Arron: The days of traditional marketing are over. Being on page one in Google, irrelevant. Relying solely on your paid ads. Most of that’s money down the drain these days, guys. And counting on word-of-mouth referrals. I’m sure you agree, Shannon....
