From 12 to 53 New Patients a Month
Struggling to Attract Younger Patients?
So did Dr. Paul Silberman until he made this shift.
Dr. Silberman and his wife, Barbara, had a loyal patient base and a reputation for high-quality care.
But most of their chairs were filled by patients 55 and older.
It was time to attract the next generation:
Trouble was, their practice sat in a suburb just outside Washington, DC … surrounded by corporate giants with endless marketing budgets.
What they needed wasn’t more noise.
They needed a strategic partner to help rise above it.
A 10-Year Partnership Built for the Long Haul
We’ve helped Silberman Dental Group rise above corporate noise and grow a practice full of loyal, younger patients. Here’s how…
Holistic Marketing Strategy
A thriving practice doesn’t happen with a magic pill. We built a solid foundation that aligned with the Silbermans’ business goals. Then created messaging that spoke to their dream patients.
That’s the strategy behind their consistency.
Website That Builds Trust
Once the foundation was laid, we created a website that looked and felt like their brand.
With custom photos and videos, it connected emotionally. This turned site visitors into loyal patients.
Brand Awareness Ads
Next, we put Dr. Silberman’s face everywhere on Google’s top-performing platforms. Think YouTube, Gmail, and Google’s Display Network.
The results… jaw-dropping. Over 65,000 impressions, 188 leads, and a cost per lead of just $18.46.
Organic Content
Their SEO and content strategy keep the practice visible in one of the most competitive markets in the country.
This led to consistent new patient flow.
The Numbers Say It All
01.
There’s a marketing saying, “Money follows the eyeballs.” And it’s true for the Silbermans. Brand awareness ads made them the go-to name in town.
02.
With a cost per lead under $20, Dr. Silberman gained consistent new patient opportunities month after month—without draining the budget.
03.
What started as 12 new patients a month grew to 42. Now, their schedule is packed with younger patients who stay, refer, and grow with the practice.
04.
Dr. Silberman’s growth was so strong, he brought on a new associate, Dr. Barakh, to keep up with patient demand.
