Dental PPC
Your Competition Isn’t the Dentist Down the Street
A patient doesn’t decide to switch dentists in an afternoon. She thinks about it for weeks. She means to look into it, and then she doesn’t, because her phone hands her something else.
By the time she’s finally ready to book, she has scrolled past thousands of ads. Not just from dentists. She’s also seeing ads from shoe brands, car dealers, and mattress companies.
So you’re not losing her to the practice across town. You’re losing her to a mattress ad.
You don’t have to win her attention from nothing. You just have to be there when she is.
That’s what dental PPC is for. We run your Google ads across:
So your face and your practice show up on the platforms she’s already using.
By the time she searches for a dentist, she isn’t picking a stranger. She’s picking the practice she’s been seeing for a month.
And unlike dental SEO, which takes months to build, dental PPC can start working in weeks.
Dental PPC Makes You the First Name People Think Of
Your face runs on YouTube, Gmail, and Google Display for weeks before anyone types “dentist near me.”
Dental PPC can start working in about two weeks, so you’re not waiting months for rankings to land.
Showing up week after week on the platforms patients already use is what makes a practice feel safe to call.
So What Are We Actually Doing With Your Money?
What Dental PPC Produced
Frequently Asked Questions About Dental PPC
- How much should a dental practice spend on Google Ads?
Most practices need to spend at least $1500 per month in ad spend for dental PPC to produce steady calls. The right number depends on your market, since a practice in a small town competes against a handful of others and a practice in a metro competes against dozens. We’ll tell you what your market actually costs before you commit to anything, and if the budget you have won’t move the needle, we’ll say so.
- How long does it take for dental PPC to start working?
Dental PPC can start producing calls in about two weeks. That’s the main reason practices run ads while their dental SEO is still building, because SEO takes months to earn rankings and ads buy your spot immediately.
- What is the difference between dental SEO and dental PPC?
Dental SEO earns your place in search results over months. Dental PPC buys your place right now. SEO keeps working after you stop paying, and ads stop the day you turn them off, which is why most growing practices run both instead of choosing.
- Can I run Google Ads for my dental practice myself?
Yes, and some practices do it well. You’ll need to build the campaigns, write the ads, add negative keywords so you’re not paying for people searching dental school or dental assistant jobs, and check it every week. The practices that lose money on Google Ads are almost never the ones who did it themselves. They’re the ones who set it up once and never looked again. If you have an hour a week and somebody on staff who likes this stuff, do it yourself. If you don’t, that’s what we’re for.
- What happens if the ads aren’t working?
We shut off what isn’t producing and move that budget behind what is. You’ll see impressions, clicks, calls, form fills, and cost per lead every month, so you can watch that number come down. What ad reporting can’t tell you is which specific patient in your chair came from which ad, because people see you several times before they call. Anyone who promises you that is selling you a story.